Corporate Podcasts (Part 1)

Not that many years ago, the podcast was but a small seed in the eager ear of the audio world. But my, how it’s grown. From gripping investigative journalism series such as 'Serial', to comedies like 'Scummy Mummies'  and witty educational series 'The Infinite Monkey Cage', we're plugging in and pressing play. We're listening on

Continue Reading Corporate Podcasts (Part 1)

Creativity On Hold

We’ve all been in a queue, waiting patiently whilst the agent is “busy helping other customers”. But, “your call is important”, remember. And “did you know, you can get answers to your queries on the website ”? Now I don’t know about you, but hearing these things makes me feel like just another number on

Continue Reading Creativity On Hold

Sonic Branding – ‘logos for the ears’

What’s this then? We’re all ears… A Sonic logo is a short melodic tune that’s used to reinforce a brand’s identity. It’s like logo, but for your ears. You hear them on the radio whilst you’re stuck in traffic, when you load up Netflix in the evening after a long day at work, or when

Continue Reading Sonic Branding – ‘logos for the ears’